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Updating PR Pitching: Evolving Outcomes
Pitching stories to journalists (and bloggers) is at the heart of many public relations campaigns. However, as the media landscape has evolved what makes a successful pitch has changed too....
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Dear Gracie: How to Land Speaking Gigs
Dear Gracie, I’m a seasoned industry expert, but do not have any significant experience as a speaker. How do I get my name on the radar of conferences, trade shows, workshops, etc.? Is this a good way...
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The PR Pitch: A Skill that Matters More than Ever
An article Ragan’s PR Daily ran last week titled “Is the Traditional PR Pitch Dead?” flirted with the notion that it’s possible to practice PR without pitching media and bloggers. The author, Rachel...
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